The Jatobá, also called Jataí is a noble tree found in the Amazon forest, Atlantic Jungle, Pantanal and Cerrado. Its pulp is rich in minerals as potassium, calcium, magnesium, iron and phospor as well as C vitamin. It is important to highlight that it has more potassium than banana and more calcium than milk therefore these caractheristics indicate these are excellent alternatives for bones and muscles fortification.The nectar is extracted without causing any damage to the tree and the oil is extracted throughout seed's cold pressing . The nectar and oil have several medical properties when ingested as well as several actives with functional benefits for the cosmetics industry when applied in creams, gels, lotions, shampoos, conditioners and soaps.